First opening its doors in May 2022, MASQ is set in a listed building that had a former life as a bank, and serves a range of cuisines from around the world including Caribbean, French and Italian.
The team at MASQ prides itself on providing a relaxing dining experience for guests – that means having reliable equipment to ensure service is always of the highest standard. That’s why director, John Jegede, chose JLA to provide catering equipment for the entire kitchen, as well as air conditioning solutions, water coolers, and fire safety equipment throughout the premises.
MASQ is John’s first experience of owning and managing a restaurant, and following the recent challenges the hospitality industry has faced, it was important that he had a trusted partner to support him every step of the way. Â
John knew he wanted to purchase a heritage building in a central location, as it was always his dream to have a hospitality business a stone’s throw away from London Bridge, in the heart of the city. However, he understood there may be challenges choosing the right critical equipment and fitting it in period property – that’s when he got in touch with JLA.
Partnering with JLA meant that John didn’t have to worry about organising and installing equipment, so he could focus on other areas of the business.
John Jegede, director of MASQ said:
"I found JLA through its excellent online reviews. From the moment I started talking to the team, they have been professional, supportive and easy to work with. Their expertise and reliability were what led us to commit to a long-term partnership, meaning they fit out the entire premises from start to finish. Â
Whilst choosing a listed building offered me the atmosphere and look I had in mind for my business, it was not purpose built as a restaurant. We needed everything to be bespoke and JLA really understood my vision and helped me to bring it to life whilst keeping things practical.
Working with JLA has been a really positive experience. The team were supportive throughout the process, giving excellent advice and helping us decide on the right equipment.
They were always on hand to help, reassuring me with calls and emails to keep track of what was arriving and updates on timings. Knowing they had it under control meant I could focus on everything else I needed to do to make the opening of my restaurant a success.
As a new business owner, unsure what our cashflow would be, I decided to use Total Care as it meant no upfront costs or large equipment overheads before launch. It also means my monthly payments don’t fluctuate, so I can plan my budget with that in mind – while still ensuring maintenance of equipment is covered.
As we look to the future, our partnership with JLA has put us in the best position to grow our business. With reliable equipment, fixed monthly costs and excellent help and advice on hand, we see our relationship going from strength to strength."